Ideas, Inspiration and Resources to promote Beef
From ranch to table, beef is healthy for the consumer and the environment. Visit our Beef Promotion and Education portal to access numerous resources you can use for educational and promotional purposes.
March for Beef
Our Beef Promotion Chairman has a challenge for our units and membership! By working with retailers of nutritious and quality meat products, can you help a consumer have more beef this month?
Targeting for March 20th as the drawing date, let us know if you participate by completing the Beef Promotion Report after you draw your ticket and mention March for Beef in your comments. Other ways to help us get promotion impact is using your unit social media pages, tag California Cattlewomen in your social media posts, make sure and promote the businesses that work with you to help your winner have more beef to enjoy!
Learn more about what you need, and how to set the program up at March for Beef
Beef WISE Study
“We know higher-protein diets are popular and effective strategies to lose weight. Can lean beef have a role in these weight loss diets without negatively impacting heart health?
Research, funded by the beef checkoff, shows it can! In a study released this month, researchers found that, when combined with exercise, lean beef is just as effective as other protein choices to help people achieve important health goals such as weight loss and muscle mass maintenance while supporting a healthy heart. Information points were shared by Master’s of Beef Advocacy. Thank you Beef Checkoff for funding the research.” – Ryan Goodman, Director, Grassroots Advocacy, National Cattlemen’s Beef Association, a contractor to the beef checkoff.
Here are some facts about the study: Beef-WISE-Digital-Tip-Sheet,
Here are some Diet Tips from the Study: Beef-WISE-What-to-Eat-Tip-Sheet
If you would like to read the report from the study, you can find it here: Beef Wise Study 2017
The Big Fat Surprise - by Nina Teicholz
“The Big Fat Surprise: Why Butter, Meat and Cheese Belong in a Healthy Diet”
~ by Nina Teicholz
This book is available from your usual book retailers.
⇒ Visit her website for more information.
Based on a 3 oz. serving size, beef provides
- Nearly half of the daily value for protein
- Less than 10 grams of fat
- 4.5 grams or less of saturated fat
- Less than 95 mg of cholesterol
Besides just tasting great, the nutrients in lean beef, such as protein, iron and B-vitamins can help satisfy you and maintain a healthy weight, build muscles and fuel a healthy and active lifestyle.
Oh, how could we forget?! Research suggests that eating lean beef can also improve cholesterol levels! Kind of a big deal.
Find your favorite Lean Cuts of Beef Today!